How to Keep Customers Coming Back

November 13th, 2009

Accuse Them of Lying to Get Warranty Stuff

I ran down to Northern Tool and got a meat grinder and ordered a new pulley for my band saw. I am not sure they understand how customer relations works. The first guy I dealt with wanted me to pay for the pulley. I told him it was a warranty thing because it was defective. He said, “How do we know that?” I asked him how I could ever prove anything I bought was defective. Maybe I broke everything I ever got fixed on warranty.

Surely Northern Tool doesn’t train people to say crazy things like that. “I realize you’ve bought thousands of dollars’ worth of unneeded male toys here, but I feel entitled to question your honesty because you want a free eight-dollar part.”

“Thousands” is a bit of an exaggeration for me, but not for everyone who shops there.

They’re lucky I shop there at all. Here’s why. They charge more than the website, and if I buy over the web and I have a warranty issue, I can handle it from home. If I buy at the store, they may not have what I want, they’ll charge 20% more, I’ll definitely have to pay sales tax (I do that anyway these days), and if there’s a problem, I have to drive to the store all over again.

I’d shut up with that “how do we know that” business, if I worked there.

Here’s another reason to avoid their stores. They only keep computerized purchase records for three months. After that, you have to produce a receipt. If you don’t have a receipt, you have a problem. I don’t know how long the website keeps records, but I guarantee you, it’s at least three months, and you don’t have to wait twenty minutes while a manager pores over charge records.

Man, I would keep that “how do we know that” to myself. I really would.

I could have ordered this saw and had it shipped free of charge. No driving. Right on my porch.

Oh, boy. Seriously. Big mistake, telling the customer you think he’s a liar.

I may never shop there again, now that I’ve seen my own arguments against it. It seems like a dumb thing to do.

After Northern Tool, I hit the grocery. I got chili ingredients. I looked at chili-canning recipes online, and while I have no intention of using them, I got the information I needed. Seventy-five minutes at 11 psi. This is going to be fantastic. I hope.

Speaking of hope, I hope the grinder is okay. Some people say they’ve had great experiences with it. Others, not so much. Surely it can handle ten pounds of pork without too much trouble.

3 Responses to “How to Keep Customers Coming Back”

  1. ErikZ Says:

    “I got chili ingredients. I looked at chili-canning recipes online…”
    How do we know that?

  2. km Says:

    I have always thought my people skills were limited, but as time goes on I see that I am far better than average. I think the level that is “average” has plummeted in the relatively recent past.

  3. pbird Says:

    I have one of their grinders off the website. I made cat food with it, grinding wings with the bones and other stuff boned. It was fine. Its not a huge powerful machine, but fine for home.